So here’s a revelation for you all.
I’m a full time designer AND I am a full time Dad working from home.
Oh yes, I am one of those new sorts, the guy who works from home, and can simultaneously juggle caring for a 2 year old, ensuring a clients design jobs are attended to, and all the business end malarkey that comes with the cross-over that is inevitable. And I love it. I chose it and would not change it for all the tea in China.
One of the biggest initial problems designers and clients face together when beginning any project is the brief.
Many of my clients tell me that they find it incredibly hard to give an outline of the project they want their designer to undertake. And understandably so. If you have never commissioned any design work before, you probably wonder what on earth they are asking for. It is incredibly useful as well for the designer to have a brief. There will be no hidden surprises halfway through, no awkward conversations of ‘We thought it would include such and such…” or “Surely you knew that is what we meant?”.
With that in mind, I offer here a simplified guide, for designers and clients,to getting a clear concise brief. Continue Reading